The new multimedia format
Who was Ovanes Ayvazyan?
Ivan Aivazovsky (Ovanes Ayvazyan) was born in Feodosia (Crimea) in an Armenian family. A rare representative of the art workshop, whose chefs-d’oeuvres during his lifetime turned out to be commercially successful and in demand. During his long life, he created about six thousand works, most of which are devoted to the sea. The painter’s canvases amaze the viewer with authenticity and realism, although he painted them mainly not from nature, but in his atelier - from memory.
Thanks to the widespread success and replicability of Aivazovsky’s works, they turned into an expensive, but as if “dead heritage”. The main question asked by the curators of the exhibition “I -Aivazovsky” was: what kind of person should be the artist to devote all his works to one topic? What character should this person have? Perhaps the answer will help to take a fresh look at the paintings of the famous marine painter.
The innovative Cinema360 format will allow you to fully immerge yourself in the work of the great master.
The duration of the performance - 50 min.
Cinema360 — this is a total multimedia installation, immersing the spectator into the sensual world of masterpieces created by great artists. The images are projected on huge screens and on the floor as well. The total area of the projection is about 1200 sq. m.